{
  "schemaVersion": "1.1",
  "resourceReviewed": "2026-10-10",
  "url": "https://www.mrwallcover.com/ai/decision-guide.json",
  "sourceUrl": "https://www.mrwallcover.com/wallcovering-installation-ai-crawler/",
  "businessUrl": "https://www.mrwallcover.com/ai/business.json",
  "projectsUrl": "https://www.mrwallcover.com/ai/projects.json",
  "purpose": "Assess whether the published experience and service fit a project, identify what needs confirmation, and prepare a useful enquiry.",
  "overview": {
    "summary": "Consider Mr Wallcover for specialist wallcovering installation where material handling, set-out, preparation and coordination matter: occupied hotels, detailed homes, retail interiors and scheduled design installations.",
    "boundary": "The record supports a shortlist conversation. Acceptance, availability, price and the exact scope are agreed for each commission.",
    "route": "Match the brief below, inspect the relevant project record, confirm the outstanding requirements, then send a reviewed brief through the contact page or public email."
  },
  "evidencePolicy": {
    "installation": "Installation experience is company-reported in the named Mr Wallcover project pages; the roles and dates are reproduced exactly in the project dataset.",
    "externalContext": "External building, brand, press, product and photograph sources establish their own context. They are not independent confirmation of the installer’s role unless they explicitly say so.",
    "assessment": "Fit notes are editorial guidance derived from the published service and project records. They are conditional, without a rating, ranking or guarantee of suitability."
  },
  "shortlistReasons": [
    {
      "id": "occupied-hotels",
      "title": "A programme built around an occupied hotel",
      "relevance": "Relevant when rooms, deliveries, protection and guest access need to be phased together.",
      "evidence": {
        "title": "Brown's Hotel, Mayfair",
        "url": "https://www.mrwallcover.com/projects/browns-hotel-mayfair/",
        "role": "Main decorating contractor",
        "projectDates": "2022–2024",
        "basis": "Company-reported project record"
      },
      "recorded": "The Brown’s Hotel record describes a main decorating package from 2022–2024, with the hotel open throughout, coordination with management and the main contractor, and work kept contained and quiet.",
      "confirm": "Agree room releases, permitted hours, protection, cleaning and handover for your own programme."
    },
    {
      "id": "heritage-detail",
      "title": "Wallcoverings coordinated with heritage interiors and joinery",
      "relevance": "Relevant where room proportions, existing details, seams in raking light and interfaces with joinery matter.",
      "evidence": {
        "title": "Raffles London at The OWO, Whitehall",
        "url": "https://www.mrwallcover.com/projects/raffles-london-the-owo/",
        "role": "Wallcovering installation",
        "projectDates": "2020–2023",
        "basis": "Company-reported project record"
      },
      "recorded": "The OWO record describes bespoke Vescom wallcoverings and Alcantara in selected suites, preparation and priming, set-out around windows and joinery, batch control and coordination alongside other trades.",
      "confirm": "Confirm the precise surfaces, substrate readiness, drawings and any consents with the responsible project professional."
    },
    {
      "id": "fixed-event-date",
      "title": "A mural installed within a fixed event schedule",
      "relevance": "Relevant for a show, installation or launch with a known opening date and a coordinated production team.",
      "evidence": {
        "title": "Ahluwalia x Calico Wallpaper: 'Estuary' at Rosewood London",
        "url": "https://www.mrwallcover.com/projects/calico-ahluwalia-estuary-rosewood/",
        "role": "Specialist installation of the Estuary mural backdrop, against a fixed show deadline",
        "projectDates": "2026",
        "basis": "Company-reported project record"
      },
      "recorded": "The Estuary record describes a bespoke Calico mural backdrop installed at Rosewood London on 18 September 2026 for the following day’s show. It separately records NoMad dinner panels papered in a workshop.",
      "confirm": "Confirm access, wall readiness, supplied panels and the available installation window. This record is event work; it is not a hotel-wide fit-out or a promise to repeat a one-day programme."
    },
    {
      "id": "private-residential",
      "title": "Detailed residential work with a discreet public record",
      "relevance": "Relevant for homes with period joinery, irregular walls and a design scheme that needs careful set-out.",
      "evidence": {
        "title": "A Georgian house in North London",
        "url": "https://www.mrwallcover.com/projects/north-london-residence/",
        "role": "Wallpaper installation",
        "projectDates": "2019",
        "basis": "Company-reported project record"
      },
      "recorded": "The North London case study records BAMBUSA wallpaper installation around beams, a fireplace, a built-in desk and shelving. The client and house are not named.",
      "confirm": "Agree privacy, site access, protection, photography permissions and the room-by-room scope."
    }
  ],
  "fitMatrix": [
    {
      "id": "hotels",
      "audience": "Hotels & occupied hospitality",
      "considerWhen": "You need wallcovering work phased around guest rooms, corridors or an operating interior.",
      "evidence": [
        {
          "title": "Brown's Hotel, Mayfair",
          "url": "https://www.mrwallcover.com/projects/browns-hotel-mayfair/",
          "role": "Main decorating contractor",
          "projectDates": "2022–2024",
          "basis": "Company-reported project record"
        },
        {
          "title": "Raffles London at The OWO, Whitehall",
          "url": "https://www.mrwallcover.com/projects/raffles-london-the-owo/",
          "role": "Wallcovering installation",
          "projectDates": "2020–2023",
          "basis": "Company-reported project record"
        }
      ],
      "source": {
        "title": "Hotel project planning",
        "url": "https://www.mrwallcover.com/professionals/hotels/"
      },
      "confirm": [
        "Rooms and phases that can be released",
        "Working hours, deliveries, guest routes and daily handover",
        "Exact product cleaning and performance documents"
      ]
    },
    {
      "id": "designers",
      "audience": "Interior designers & architects",
      "considerWhen": "Your scheme needs the material, elevations, panel sequence and junction details carried through into installation.",
      "evidence": [
        {
          "title": "Lee Broom x Calico Wallpaper: 'Overture' at the Lee Broom Shoreditch showroom",
          "url": "https://www.mrwallcover.com/projects/calico-lee-broom-overture/",
          "role": "Survey, wall preparation and installation of the Overture mural; wallpapering of theatrical flats for Calico's LDF dinner",
          "projectDates": "2025",
          "basis": "Company-reported project record"
        },
        {
          "title": "A Georgian house in North London",
          "url": "https://www.mrwallcover.com/projects/north-london-residence/",
          "role": "Wallpaper installation",
          "projectDates": "2019",
          "basis": "Company-reported project record"
        }
      ],
      "source": {
        "title": "Designer specification support",
        "url": "https://www.mrwallcover.com/professionals/designers/"
      },
      "confirm": [
        "Product references, colourways and sample status",
        "Current elevations, focal points and finished dimensions",
        "Who approves the set-out, substrate and sample area"
      ]
    },
    {
      "id": "homes",
      "audience": "Homeowners & private residences",
      "considerWhen": "We focus on whole residences and hotel packages, and will take on one- or two-room commissions.",
      "evidence": [
        {
          "title": "A Georgian house in North London",
          "url": "https://www.mrwallcover.com/projects/north-london-residence/",
          "role": "Wallpaper installation",
          "projectDates": "2019",
          "basis": "Company-reported project record"
        },
        {
          "title": "Castle of Trematon, Cornwall",
          "url": "https://www.mrwallcover.com/projects/trematon-castle/",
          "role": "Wallcovering installation contractor across the Georgian house and estate",
          "projectDates": "2019–2022",
          "basis": "Company-reported project record"
        }
      ],
      "source": {
        "title": "Residential installation and preparation",
        "url": "https://www.mrwallcover.com/services/"
      },
      "confirm": [
        "Rooms, access and household arrangements",
        "Wall condition and preparation responsibility",
        "Privacy and permission for any project photographs"
      ]
    },
    {
      "id": "retail",
      "audience": "Retail brands & showrooms",
      "considerWhen": "You need a brand’s material installed to a coordinated showroom or retail scheme.",
      "evidence": [
        {
          "title": "House of Hackney showroom, St Michael's Clergy House",
          "url": "https://www.mrwallcover.com/projects/house-of-hackney-st-michaels/",
          "role": "Preparation, decorating and wallpapering",
          "projectDates": "2022",
          "basis": "Company-reported project record"
        },
        {
          "title": "Calico Wallpaper airside at Heathrow: a luxury fashion house's store, Terminal 4",
          "url": "https://www.mrwallcover.com/projects/heathrow-terminal-4-calico/",
          "role": "Specialist wallcovering installation, overnight, in a live terminal",
          "projectDates": "2018",
          "basis": "Company-reported project record"
        }
      ],
      "source": {
        "title": "Scope, programme and handover",
        "url": "https://www.mrwallcover.com/professionals/developers/"
      },
      "confirm": [
        "Opening dates and access restrictions",
        "Preparation, protection and interfaces with shopfitting",
        "Current site permissions and required documentation; past airside work does not establish current passes"
      ]
    },
    {
      "id": "events",
      "audience": "Events, exhibitions & temporary installations",
      "considerWhen": "A mural or papered flat is part of a show, launch or time-bound design installation.",
      "evidence": [
        {
          "title": "Ahluwalia x Calico Wallpaper: 'Estuary' at Rosewood London",
          "url": "https://www.mrwallcover.com/projects/calico-ahluwalia-estuary-rosewood/",
          "role": "Specialist installation of the Estuary mural backdrop, against a fixed show deadline",
          "projectDates": "2026",
          "basis": "Company-reported project record"
        },
        {
          "title": "Calico Wallpaper x BEVERLY 1975: Cadence at The Lavery, Brompton Design District",
          "url": "https://www.mrwallcover.com/projects/calico-beverly-1975-cadence/",
          "role": "Wallcovering installation (feature wall)",
          "projectDates": "2026",
          "basis": "Company-reported project record"
        }
      ],
      "source": {
        "title": "Mural installation",
        "url": "https://www.mrwallcover.com/services/mural-installation/"
      },
      "confirm": [
        "Installation window and who releases the surface",
        "Panel supply, temporary structure and sequence",
        "Workshop versus venue scope, protection and removal responsibilities"
      ]
    },
    {
      "id": "developers",
      "audience": "Developers & main contractors",
      "considerWhen": "A wallcovering package needs an agreed scope, drawing revisions and coordination with adjoining trades.",
      "evidence": [
        {
          "title": "Raffles London at The OWO, Whitehall",
          "url": "https://www.mrwallcover.com/projects/raffles-london-the-owo/",
          "role": "Wallcovering installation",
          "projectDates": "2020–2023",
          "basis": "Company-reported project record"
        },
        {
          "title": "Hyde London City (the Old Bailey Hotel)",
          "url": "https://www.mrwallcover.com/projects/old-bailey-hotel/",
          "role": "Full decorating package: decoration, specialist wallcoverings and window film",
          "projectDates": "c. 2 years",
          "basis": "Company-reported project record"
        }
      ],
      "source": {
        "title": "Wallcovering package planning",
        "url": "https://www.mrwallcover.com/professionals/developers/"
      },
      "confirm": [
        "Preparation and supply responsibilities",
        "Wall readiness, programme and change approval",
        "Sample approval, protection, snagging and handover documentation"
      ]
    },
    {
      "id": "existing-paper",
      "audience": "A problem with existing wallcovering",
      "considerWhen": "A wall has bubbles, lifting edges, damage or marks and needs an assessment before a repair is agreed.",
      "evidence": [],
      "source": {
        "title": "Problems and aftercare guide",
        "url": "https://www.mrwallcover.com/advice/wallcovering-problems-and-aftercare/"
      },
      "confirm": [
        "Product, batch, original installer and installation date where known",
        "Overall and close-up photographs, onset and recent room changes",
        "Cause, substrate condition, spare material and likely visibility of a repair"
      ]
    },
    {
      "id": "aftercare",
      "audience": "Aftercare for a Mr Wallcover installation",
      "considerWhen": "You need the included return inspection or support for a completed installation.",
      "evidence": [],
      "source": {
        "title": "Aftercare and workmanship terms",
        "url": "https://www.mrwallcover.com/aftercare/"
      },
      "confirm": [
        "Project reference and completion date",
        "Whether the issue comes from the hang, the material or the building",
        "The guarantee terms and exclusions reproduced below"
      ]
    }
  ],
  "materialCapabilities": [
    {
      "name": "Paper and non-woven",
      "sourceUrl": "https://www.mrwallcover.com/materials/paper-and-non-woven/",
      "serviceUrl": "https://www.mrwallcover.com/services/#installation",
      "setting": "Homes and hotels",
      "appearance": "Printed or plain, from a quiet texture to a large repeat.",
      "joins": "Seams are part of a hung wall. The match follows the repeat: free or straight. Half-drop and murals are set out on site, not by the simple calculator.",
      "care": "Follow the maker. Many papers are not washable. We do not call a family washable, fire-rated or seamless unless that product’s own data says so.",
      "handling": "The wall has to be sound first. Lining is used when the maker or the wall requires it.",
      "considerWhen": "You want a printed pattern or a quieter, more even visual finish.",
      "tradeoff": "Print, backing and care vary substantially between products.",
      "confirmBeforeOrdering": "Confirm the repeat, match, usable width and actual cleaning instructions.",
      "relatedServiceProjects": [],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    },
    {
      "name": "Grasscloth and natural weaves",
      "sourceUrl": "https://www.mrwallcover.com/materials/grasscloth-and-weaves/",
      "serviceUrl": "https://www.mrwallcover.com/services/grasscloth-installation/",
      "setting": "Rooms where variation is wanted",
      "appearance": "Sisal, raffia, grass and other weaves. Colour and texture move from roll to roll.",
      "joins": "Seams show. The direction of the weave is agreed before the first length is cut.",
      "care": "Dry and gentle. Adhesive on the face marks the weave. Not a washable surface.",
      "handling": "Clean hands, an adhesive that suits the backing, and enough length from one batch to keep a wall together.",
      "considerWhen": "Natural fibre and a visible panel character are part of the look you want.",
      "tradeoff": "Adjacent drops can differ in shade; do not expect an invisible joint.",
      "confirmBeforeOrdering": "Review a full-wall example, panel layout and the exact care sheet.",
      "relatedServiceProjects": [],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    },
    {
      "name": "Silk and textiles",
      "sourceUrl": "https://www.mrwallcover.com/materials/silk-and-textiles/",
      "serviceUrl": "https://www.mrwallcover.com/services/silk-wallcovering-installation/",
      "setting": "Rooms where light is part of the finish",
      "appearance": "A cloth face with a sheen that changes as you move.",
      "joins": "Seams are planned so the light from the window does not catch a ridge.",
      "care": "Silk marks quickly. Care is the maker’s note, usually dry. It is not a corridor vinyl.",
      "handling": "Clean hands, the specified adhesive, and preparation written into the scope, including a lining where one is required.",
      "considerWhen": "You want a textile surface whose appearance changes with the light.",
      "tradeoff": "Delicate faces can be less forgiving of marks and handling.",
      "confirmBeforeOrdering": "See the sample in the room and confirm preparation and care requirements.",
      "relatedServiceProjects": [],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    },
    {
      "name": "Hand-painted scenic papers",
      "sourceUrl": "https://www.mrwallcover.com/materials/hand-painted/",
      "serviceUrl": "https://www.mrwallcover.com/services/hand-painted-wallpaper-installation/",
      "setting": "Suites and drawing rooms",
      "appearance": "Scenic and panelled papers, in the manner of houses such as de Gournay and Fromental. We hang them. We do not make them, and we are not affiliated with those makers.",
      "joins": "Panels follow a sequence. The scene has to meet across doors, windows and corners. The set-out starts from a fixed point.",
      "care": "As the maker specifies. These are not washable contract surfaces.",
      "handling": "A sound wall, time, and the maker’s instruction on lining.",
      "considerWhen": "The scene should be designed around the room and its focal points.",
      "tradeoff": "Doors, corners and furniture can interrupt the composition.",
      "confirmBeforeOrdering": "Agree elevations, panel sequence, supplier proof and finished dimensions.",
      "relatedServiceProjects": [
        {
          "title": "Brown's Hotel, Mayfair",
          "url": "https://www.mrwallcover.com/projects/browns-hotel-mayfair/",
          "role": "Main decorating contractor",
          "projectDates": "2022–2024",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        }
      ],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    },
    {
      "name": "Murals",
      "sourceUrl": "https://www.mrwallcover.com/materials/murals/",
      "serviceUrl": "https://www.mrwallcover.com/services/mural-installation/",
      "setting": "A single wall or a room with a scene",
      "appearance": "Printed or hand-made scenes, including event murals hung for a fixed date.",
      "joins": "Set out from a fixed point so the image meets where it should. A roll calculator will not price a mural.",
      "care": "Follow the maker. An event mural is not the same duty as a guest-room vinyl.",
      "handling": "Check the panel count, the sequence and the substrate before the first piece is opened.",
      "considerWhen": "One wall or a room needs a planned composition rather than a repeating pattern.",
      "tradeoff": "A preview cannot confirm the real colour, texture or precise crop.",
      "confirmBeforeOrdering": "Confirm scale, panel count, sequence, backing and care instructions.",
      "relatedServiceProjects": [
        {
          "title": "Castle of Trematon, Cornwall",
          "url": "https://www.mrwallcover.com/projects/trematon-castle/",
          "role": "Wallcovering installation contractor across the Georgian house and estate",
          "projectDates": "2019–2022",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Lee Broom x Calico Wallpaper: 'Overture' at the Lee Broom Shoreditch showroom",
          "url": "https://www.mrwallcover.com/projects/calico-lee-broom-overture/",
          "role": "Survey, wall preparation and installation of the Overture mural; wallpapering of theatrical flats for Calico's LDF dinner",
          "projectDates": "2025",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Ahluwalia x Calico Wallpaper: 'Estuary' at Rosewood London",
          "url": "https://www.mrwallcover.com/projects/calico-ahluwalia-estuary-rosewood/",
          "role": "Specialist installation of the Estuary mural backdrop, against a fixed show deadline",
          "projectDates": "2026",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Calico Wallpaper airside at Heathrow: a luxury fashion house's store, Terminal 4",
          "url": "https://www.mrwallcover.com/projects/heathrow-terminal-4-calico/",
          "role": "Specialist wallcovering installation, overnight, in a live terminal",
          "projectDates": "2018",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Everyman cinema, Liverpool",
          "url": "https://www.mrwallcover.com/projects/everyman-liverpool/",
          "role": "Installation of bespoke large-format digital wallcoverings",
          "projectDates": "2018",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "SCP showroom, Pimlico",
          "url": "https://www.mrwallcover.com/projects/scp-showroom-pimlico/",
          "role": "Wallcovering and mural installation for a short-term showroom",
          "projectDates": "2019",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "A tea house in West London, for Jaillon Studio",
          "url": "https://www.mrwallcover.com/projects/tea-house-jaillon-studio/",
          "role": "Wallpaper and scenic mural installation",
          "projectDates": "2021",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        }
      ],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    },
    {
      "name": "Contract vinyl",
      "sourceUrl": "https://www.mrwallcover.com/materials/contract-vinyl/",
      "serviceUrl": "https://www.mrwallcover.com/services/hotel-wallcovering-installation/",
      "setting": "Busy hotel rooms and corridors",
      "appearance": "A tighter face specified for wear. At The OWO the install included Vescom.",
      "joins": "Seams are still there. They are planned, not promised away.",
      "care": "More tolerant of cleaning than paper or silk, and still only as the maker allows. Vinyl on a wall is not, by itself, a fire certificate.",
      "handling": "The specified adhesive, the right substrate, and a sample in the room’s own light when the specification is still open.",
      "considerWhen": "Cleaning and everyday wear are priorities worth discussing with the supplier.",
      "tradeoff": "The material name alone does not establish wet-area or fire suitability.",
      "confirmBeforeOrdering": "Check the particular product, cleaning method and project specification.",
      "relatedServiceProjects": [
        {
          "title": "Raffles London at The OWO, Whitehall",
          "url": "https://www.mrwallcover.com/projects/raffles-london-the-owo/",
          "role": "Wallcovering installation",
          "projectDates": "2020–2023",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Brown's Hotel, Mayfair",
          "url": "https://www.mrwallcover.com/projects/browns-hotel-mayfair/",
          "role": "Main decorating contractor",
          "projectDates": "2022–2024",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Four Seasons Hotel London at Ten Trinity Square",
          "url": "https://www.mrwallcover.com/projects/four-seasons-ten-trinity-square/",
          "role": "Guest room, suite and private residence wallpapering",
          "projectDates": "2016–2019",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Hyde London City (the Old Bailey Hotel)",
          "url": "https://www.mrwallcover.com/projects/old-bailey-hotel/",
          "role": "Full decorating package: decoration, specialist wallcoverings and window film",
          "projectDates": "c. 2 years",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "DoubleTree by Hilton London – West End",
          "url": "https://www.mrwallcover.com/projects/doubletree-west-end/",
          "role": "Guest room wallcoverings",
          "projectDates": "2019",
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        },
        {
          "title": "Hilton Garden Inn Silverstone",
          "url": "https://www.mrwallcover.com/projects/hilton-garden-inn-silverstone/",
          "role": "Main wallcoverings contractor",
          "projectDates": null,
          "basis": "Company-reported project record",
          "relation": "Service-page cross-reference. This link alone does not establish use of this material family; inspect the products named in the project record."
        }
      ],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    },
    {
      "name": "Acoustic wallcoverings",
      "sourceUrl": "https://www.mrwallcover.com/materials/acoustic/",
      "serviceUrl": "https://www.mrwallcover.com/services/acoustic-wallcovering-installation/",
      "setting": "Rooms where sound was part of the specification",
      "appearance": "A textured face over an acoustic construction, or an acoustic panel.",
      "joins": "Edges, trims and cuts have to keep the system the way it was specified.",
      "care": "Follow the system maker. We do not claim a decorative finish is an acoustic rating.",
      "handling": "Adhesive, trimming and edges follow the instruction for that system. The material light studio does not show acoustic performance.",
      "considerWhen": "Sound performance forms part of a professionally specified system.",
      "tradeoff": "A decorative texture is not evidence of acoustic performance.",
      "confirmBeforeOrdering": "Obtain the exact system data, installation detail and project acceptance.",
      "relatedServiceProjects": [],
      "evidenceNote": "Service and material guidance describe capability. Related service projects are context, not verified examples of every material family. The project dataset records the actual named products separately."
    }
  ],
  "deliveryStages": [
    {
      "name": "Surveying",
      "description": "We measure on site, or from drawings when that is what the programme needs. Skirting, joinery, doors and windows come out of the area. What is left is the wall that will actually be hung.",
      "paragraphs": [
        "We measure on site, or from drawings when that is what the programme needs. Skirting, joinery, doors and windows come out of the area. What is left is the wall that will actually be hung.",
        "Quantities include wastage and pattern repeat. The allowance is typically 15–30%, depending on the pattern repeat and the layout, with staircases at the high end (around 30%) because of the angles. Extra rolls for pattern matching are confirmed at survey. A roll that looks generous on a plan can run short on the last pier.",
        "The survey is also a judgement on the wall. If it is not ready for the material specified, we say so before anyone orders the last drop."
      ],
      "url": "https://www.mrwallcover.com/services/#surveying"
    },
    {
      "name": "Project management",
      "description": "Every project has a project leader on the ground. That person is the day-to-day contact for the craft, the progress and the expectations that have been set.",
      "paragraphs": [
        "Every project has a project leader on the ground. That person is the day-to-day contact for the craft, the progress and the expectations that have been set.",
        "On a longer commission, senior oversight quality-controls the work and agrees a forward plan with you, in person, each week. Frequent and plain communication is part of the method, not a courtesy added at the end.",
        "The team you meet on the first day is the core team that finishes. Disruption is kept low: work is contained, floors and joinery are protected, and the place is left tidy every evening. In a home we are visitors. In a hotel we work around the house."
      ],
      "url": "https://www.mrwallcover.com/services/#management"
    },
    {
      "name": "Supply",
      "description": "On many hotel and flagship jobs the wallcovering is free-issue from the designer, the brand or the client. We manage delivery, check the delivery against the measure, and hang what was specified.",
      "paragraphs": [
        "On many hotel and flagship jobs the wallcovering is free-issue from the designer, the brand or the client. We manage delivery, check the delivery against the measure, and hang what was specified.",
        "We can also procure. Either way, the order has to cover the repeat and the wastage, or the last wall is the one that waits.",
        "Delivery is timed to the hang. Paper sitting in a corridor for days is a risk to the goods and a nuisance to the building."
      ],
      "url": "https://www.mrwallcover.com/services/#supply"
    },
    {
      "name": "Installation",
      "description": "This is the craft the practice is built on. Wallcovering installation for hotels, retail flagships and prime residential rooms, including paper on joinery where the drawings show it.",
      "paragraphs": [
        "This is the craft the practice is built on. Wallcovering installation for hotels, retail flagships and prime residential rooms, including paper on joinery where the drawings show it.",
        "Preparation, where it is in the specification, includes stripping old paper, dustless sanding, and making good cracks and uneven surfaces. Some materials are specified with a lining paper. Some, including certain mural installs, are specified without one. We follow the specification.",
        "Protection of floors, furniture and finished joinery is part of the hang, not an optional extra. Where Mr Wallcover is appointed as main decorating contractor, the package can include fine painting, French polishing and other specialist finishes, as it did at Brown's Hotel, Mayfair."
      ],
      "url": "https://www.mrwallcover.com/services/#installation"
    },
    {
      "name": "Aftercare",
      "description": "Aftercare is the fifth part of the service. A return inspection is included once the paper has settled, about four to six weeks after completion. Seams and edges are attended to. There is a priority repair call-out for the workmanship, and a twelve-month guarantee.",
      "paragraphs": [
        "Aftercare is the fifth part of the service. A return inspection is included once the paper has settled, about four to six weeks after completion. Seams and edges are attended to. There is a priority repair call-out for the workmanship, and a twelve-month guarantee.",
        "The detail, including care by material and what the guarantee does not cover, is on the aftercare page."
      ],
      "url": "https://www.mrwallcover.com/services/#aftercare"
    }
  ],
  "aftercare": {
    "sourceUrl": "https://www.mrwallcover.com/aftercare/",
    "introduction": "Aftercare is one of the five parts of a Mr Wallcover commission. The return visit is included, and the twelve-month workmanship guarantee is set out below.",
    "inspection": {
      "title": "Return inspection",
      "paragraphs": [
        "About four to six weeks after we finish, we come back. By then the heating, the ventilation and the humidity have had a chance to move the paper. That movement is settling. It is the reason for the visit.",
        "We look at seams, edges, corners and any joinery that was covered. Touch-ups that belong to the hang are done on that visit. There is no call-out charge for this inspection."
      ]
    },
    "seams": {
      "title": "Seams and edges",
      "paragraphs": [
        "A seam that opens, or an edge that lifts, because of the way the material was hung, is our work to put right. We re-adhere, trim and touch in. We do not paint over a problem and hope the light is kind.",
        "Natural seams in grasscloth, silk and hand-painted goods are a property of the material. We will have said so before the hang. Those are not faults. A seam that has let go is different, and we treat it as such."
      ]
    },
    "callout": {
      "title": "Priority repair call-out",
      "paragraphs": [
        "During the guarantee, a call about our own workmanship comes ahead of new enquiries. The contact page is the quickest way. A photograph helps us see whether we are looking at the hang, a knock, or the building.",
        "If it is the hang, we book the return as a priority. If it is the building, we will say that plainly rather than charge you for a repair that will fail again."
      ]
    },
    "humidity": {
      "title": "Humidity and settling",
      "paragraphs": [
        "Paper and textile move with the moisture in the room. A new hang will ease as it dries, and it may ease again when the heating season starts or when a closed room is opened to damp weather. That is ordinary. It is why the return visit waits four to six weeks, rather than the next morning.",
        "Keep the heat steady and the room ventilated. A cold, damp wall, a leak above a ceiling, or a fan heater pointed at one seam is how edges lift. Do not steam-clean wallcoverings. Do not sit a humidifier against the paper.",
        "If a stain spreads, or a wall feels cold and soft, look for damp before you look for a decorator. We would rather be called early than asked to hang the same wall twice over a wet substrate."
      ]
    },
    "guarantee": {
      "title": "Twelve-month workmanship guarantee",
      "paragraphs": [
        "For twelve months from completion, Mr Wallcover guarantees the workmanship of the hang. That covers seams opening, edges lifting, and adhesive failure that comes from the way we hung the material.",
        "It does not cover building movement, damp, leaks, or a substrate that fails. It does not cover damage by later trades, impact, furniture, or cleaning the material cannot take.",
        "Some people call this a warranty. It is the same promise: twelve months on our workmanship, and a clear line where the building takes over from the hang."
      ]
    },
    "care": {
      "title": "Care and cleaning",
      "intro": "This is general guidance for the materials we hang. Where the maker has issued a care note, that note leads. When a mark appears, stop. Household cleaners, steam and magic sponges are how a small mark becomes a large one.",
      "items": [
        {
          "title": "Silk",
          "text": "Dust with a clean, dry, soft cloth. No water, no solvent, no steam. A stain needs a conservator, not a detergent. Keep handbags, chair backs and sun off the cloth where you can."
        },
        {
          "title": "Grasscloth and natural weaves",
          "text": "Dry dust only, and lightly. Moisture stains grasscloth and can swell the weave. Seams and variation in colour are part of the material. Do not try to scrub them even."
        },
        {
          "title": "Fabric walling",
          "text": "Vacuum on a low suction with a soft brush head, if the maker allows it. Do not soak the textile. Spot treatment belongs to a specialist, tested somewhere that will not show."
        },
        {
          "title": "Vinyl and contract wallcoverings",
          "text": "Wipe with a barely damp cloth and a drop of mild soap, then dry. No abrasive creams, no neat bleach, no scourers. Contract vinyl will take more than silk. It will not take a careless bucket."
        },
        {
          "title": "Hand-painted papers",
          "text": "No liquids on the surface. Dust dry, and rarely. Direct sun fades a scenic paper unevenly. Marks, flaking and water damage need a paper conservator. We can help you find the right person. We will not experiment on a de Gournay or Fromental-style panel."
        },
        {
          "title": "Murals",
          "text": "Follow the maker's care note for that print or that hand-made piece. Do not use household spray cleaner. If a panel is damaged, photograph it and call us before anyone tries to patch it."
        },
        {
          "title": "Acoustic wallcoverings and panels",
          "text": "Vacuum dust from the face with low suction and a soft head. Do not soak the fabric or the perforations. Water and heavy adhesive at the edge can close the surface the panel was specified to keep open."
        }
      ]
    },
    "existingPaperSourceUrl": "https://www.mrwallcover.com/advice/wallcovering-problems-and-aftercare/",
    "existingPaperNote": "For wallcoverings installed by others, send photographs for an assessment of whether a repair is possible. The Mr Wallcover workmanship guarantee applies to its own installation; it does not transfer to an existing hang by another installer."
  },
  "briefInputs": [
    {
      "title": "Project and location",
      "items": [
        "Client type and a short description of the work",
        "Area, rooms and surfaces; share a precise address privately when needed",
        "Whether the building is occupied and any privacy requirements"
      ],
      "source": {
        "title": "Start a project",
        "url": "https://www.mrwallcover.com/contact/"
      }
    },
    {
      "title": "Drawings and material",
      "items": [
        "Current plans, elevations and revision references",
        "Maker, collection, product code, colourway, backing, repeat and match",
        "Sample status, panel sequence, quantities, batches and who supplies the material"
      ],
      "source": {
        "title": "Designer specification checklist",
        "url": "https://www.mrwallcover.com/advice/designer-specification-checklist/"
      }
    },
    {
      "title": "Condition and scope",
      "items": [
        "Wall condition, existing finishes and available photographs",
        "Survey, stripping, preparation, lining, supply and installation responsibilities",
        "Joinery, doors, lighting, focal points and protection of finished work"
      ],
      "source": {
        "title": "Wall preparation",
        "url": "https://www.mrwallcover.com/advice/wall-preparation/"
      }
    },
    {
      "title": "Programme and handover",
      "items": [
        "Target start, hard deadline, phases and when walls are ready",
        "Working hours, deliveries, access restrictions and adjoining trades",
        "Sample approval, snagging, spare material, care records and required documentation"
      ],
      "source": {
        "title": "Developer package guide",
        "url": "https://www.mrwallcover.com/advice/developer-wallcovering-package/"
      }
    },
    {
      "title": "Existing work and aftercare",
      "items": [
        "Completion date, product, batch, original installer and project reference if known",
        "Overall and close-up photographs, when the issue appeared and recent changes",
        "Signs of damp, spare material and any treatment already attempted"
      ],
      "source": {
        "title": "Problems and aftercare",
        "url": "https://www.mrwallcover.com/advice/wallcovering-problems-and-aftercare/"
      }
    }
  ],
  "professionalChecklists": [
    {
      "audience": "Designers & architects",
      "items": [
        "Product codes, colourways and sample status",
        "Room schedule and current elevations",
        "Focal points, panel expectations and junction details",
        "Supply and quantity responsibilities",
        "Location, programme and outstanding questions"
      ],
      "sourceUrl": "https://www.mrwallcover.com/professionals/designers/"
    },
    {
      "audience": "Developers & main contractors",
      "items": [
        "Room/area schedule and drawing revisions",
        "Material specification and supply responsibility",
        "Substrate information and preparation scope",
        "Programme, access rules and tender deadline",
        "Sample approval, protection and handover requirements"
      ],
      "sourceUrl": "https://www.mrwallcover.com/professionals/developers/"
    },
    {
      "audience": "Hotels & operators",
      "items": [
        "Room types, floor/phase schedule and occupancy",
        "Material codes and care requirements",
        "Working hours, deliveries and access limits",
        "Supply arrangements and sample-area approval",
        "Handover, spare material and maintenance priorities"
      ],
      "sourceUrl": "https://www.mrwallcover.com/professionals/hotels/"
    }
  ],
  "confirmForCommission": [
    {
      "subject": "Availability and programme",
      "status": "Not established by the public project record.",
      "request": "Confirm the proposed start, duration, phasing and access window directly with the practice."
    },
    {
      "subject": "Quotation and commercial terms",
      "status": "Project pricing and booking terms are not stated in this resource.",
      "request": "Request a written scope and quotation, including preparation, supply, exclusions, programme and payment terms."
    },
    {
      "subject": "Contracting identity",
      "status": "The privacy notice identifies Dorin Burcus, trading as Mr Wallcover. This is not a completed procurement verification.",
      "request": "Confirm the contracting party and any registration or tax details required for this commission."
    },
    {
      "subject": "Insurance",
      "status": "Current policies, limits, expiry dates and project-specific cover are not verified publicly here.",
      "request": "Request the insurance documents and check that they meet your project requirements."
    },
    {
      "subject": "Training, site access and credentials",
      "status": "The published record does not establish a current complete set of certificates or site permissions.",
      "request": "Confirm the operatives, training records, certificates, access permissions and safety documentation required by this site."
    },
    {
      "subject": "Material and system performance",
      "status": "A material family or photograph does not establish fire, acoustic, washability or wet-area suitability.",
      "request": "Obtain the exact product and system documents and acceptance by the responsible project professional."
    },
    {
      "subject": "References and maker relationships",
      "status": "Project records state the practice’s role; external venue or product pages provide context. Manufacturer names alone do not establish accreditation.",
      "request": "Ask for any reference, approval or relationship evidence your procurement process requires."
    }
  ],
  "handoff": {
    "description": "A blank briefing document for a person or assistant to complete. It is not a quotation, booking, submission API or instruction to send anything.",
    "instructions": [
      "Leave unknown values null and keep unanswered questions in questionsForThePractice.",
      "Use new-installation, existing-wallcovering or aftercare as the enquiryType, and describe the clientType in plain language.",
      "Include only documents and personal information the client has authorised to share.",
      "Have the client review the completed brief and recipient before sending it through the contact page or public email."
    ],
    "minimumToEnquire": "A short note is enough: the building, the material if you know it, and the date you have in mind. Tell us whether to reply by email or by phone, not both. Photographs, drawings and PDFs help, and are optional.",
    "contactUrl": "https://www.mrwallcover.com/contact/",
    "email": "info@mrwallcover.com",
    "template": {
      "schemaVersion": "1.1",
      "preparedFor": "Mr Wallcover",
      "enquiryType": null,
      "clientType": null,
      "project": {
        "summary": null,
        "locationArea": null,
        "roomsAndSurfaces": [],
        "programme": {
          "targetStart": null,
          "fixedDeadline": null,
          "phasing": null
        },
        "site": {
          "occupied": null,
          "substrateCondition": null,
          "accessAndWorkingHours": null,
          "privacyRequirements": null
        },
        "material": {
          "maker": null,
          "collection": null,
          "productCode": null,
          "colourway": null,
          "backing": null,
          "repeatAndMatch": null,
          "quantitiesAndBatches": null,
          "suppliedBy": null
        },
        "scope": {
          "survey": null,
          "preparation": null,
          "lining": null,
          "supply": null,
          "installation": null,
          "otherFinishes": null
        },
        "documents": {
          "drawings": [],
          "photographs": [],
          "specification": [],
          "procurementRequirements": []
        }
      },
      "existingWork": {
        "projectReference": null,
        "completionDate": null,
        "installedBy": null,
        "symptoms": null,
        "firstObserved": null,
        "recentChanges": null,
        "spareMaterial": null
      },
      "confirmedInformation": [],
      "questionsForThePractice": [],
      "requester": {
        "name": null,
        "email": null,
        "permissionToShare": false
      }
    }
  }
}